Interviews Details

Celebrating 20th Years of Excellence

Pune based ISHA Enterprises, 
Mr. Rahul Mutha (Founder & M.D).

Isha Enterprises is a CCTV security management company that sales, services and distributes Surveillance and Biometrics, Fire  Alarm Systems, Gate Automation & VDP products and many more. 

Message to the Youth:
“Believe in Yourself”

We welcome all the Youth and New Entrepreneurs in this World of Technology-Isha Enterprises. This industry is quite challenging, but still one can achieve success  with dedication and determination.



It was in the year 1999 when surveillance was changing, the way business was done. Though technology had been around for a long time, it became a necessity for individuals and corporates during this period, and technological advancement caught the business world by storm.

Intrigued by the idea, and looking at an opportunity in the market to install CCTV Cameras, Rahul Mutha decided to step into this industry and established his own venture. With no investment in hand, and only with passion to build up his own venture in the
electronic security business he started ISHA. ISHA came into existence on 01st Jan, 2003 and now will be celebrating its 20th Anniversary.

Today ISHA is spearheading the electronics surveillance business distribution system in and around Pune and Maharashtra with 151 cores annual turnover which is just a number, our main focus is to increase on manpower which means more opportunities for  eligible. ISHA is operational in 3 cities (Pune, Kolhapur and Nasik) of Maharashtra & Goa with the vision to scale up to 6 more cities by year 2025.

He adds, as rightly quoted by George Shinn "There is no such thing as a self-made man. You will reach your goals only with the help of others."  I am thankful to my entire team, which never settles for less and always challenges their own paradigms, which made ISHA a strong player in the domain.

For Rahul Mutha, starting up made sense as he had decades experience before entering into his own venture. With maximum experience Rahul Mutha set a benchmark in the surveillance industry. Rahul Mutha has been awarded for his excellent work in business and contribution to the society by many organizations like Hikvision, WD, Sakaal, Netgear, eSSL, Suryadatta and many more.

The quality of a leader is reflected in the standards they set for  themselves. Ray Kroc
Isha Enterprises ensures quality & committed to customer satisfaction, hence he never compromised with product quality and after sales support. ISHA is proudly associated with industries known brands like Prama, Hikvision, Western Digital (WD), eSSL,
Bosch, Honeywell,  Netgear, Ravel, COFE, NS Electronics, Micro  Power, Ezviz, Zebronics, d-Link, Meural, Champion, Netrack, Elcom and many more.

The Real Business
It is difficult to create a great product experience while there is a lot more clutter with product & price competition. We believe in delivering prompt service to our customers with transparent product knowledge and reasonable prices. Our customers come
from remote areas where they are not aware of the latest product  technicality or DIY product manuals. As a leading distributor of new cutting edge e-Surveillance  products, it is our responsibility to educate dealers who actually are show runners. It becomes a challenge to make the dealer's learning zone comfortable, so that dealers can create the best product  experience for their customers. Mr. Samad Pathan ensures that our dealers will have great product knowledge, so we arrange technical training sessions where dealers can earn some real skills and certifications at no cost. And see to it they can troubleshoot real time installation and technical difficulties. The sound knowledge on the technicalities of the products makes Isha stand out of the box. He ensures that each person from Isha who deals with the installation team & the dealers is well trained on their front. He installation team & the dealers is well trained on their front. He are comfortable & the information given is understood by them.

The Future
Team ISHA is impregnated with great vision to be on top of the distribution system in e-Surveillance and security business. In 2006 Isha used to operate from 175 Sq, fts. rented office, today Isha has a strong team of 70+ professionals  and now operates from ISHA House with 5000 Sq fts office space in Pune. Rahul Mutha is holding a vision to scale up this business to more than 10+ cities from the current 3 cities by Year 2025. With a current 3000+ dealers network operating in more than 10 cities ISHA will have multiple dealer network and India's strongest e- Surveillance distribution network.

With a newly owned 12000 Sq, fts. commercial space, ISHA soon will be facilitating major brands and some of the top industry professionals to its premises, where dealers and customers will get all surveillance products under one roof.

all surveillance products under one roof. betterment of the community. With CSR camps and campaigns Rahul Mutha & team Isha is setting up great benchmarks in this journey called life.

Corporate Social Responsibility
Isha is trying to contribute a bit back to the society. When the world was struggling with the difficult COVID times, Isha took an initiative to contribute. ISHA had created awareness and organised  a Plasma donation drive, also donated various COVID essentials to the needy. Isha has donated CCTV kits and done installation at various NGO's and Orphanage. At Isha, the employees are treated as a family. Also for the well-being of the employees we takes utmost care of their benefit.

For more information visit:
www.ishacctv.com

(This "Interview" Published in January 2022 Edition)